The colours of the logo, with strong reds and oranges, are seen in both nature and Sri Lankan culture and arts, with their presence in the logo giving them a cricket "spin". It has a natural sense of movement due to its fluid lines and forward angles.
Mr Lorgat said: "I am delighted to reveal this colourful logo that reflects the culture of Sri Lanka. The event now has a formal identity and we will use it to promote this exciting and entertaining event."
The logo will be used on an ongoing basis over the next 12 months and will feature on publicity and promotional material during the build-up to and throughout what will be the fourth ICC World Twenty20.