The theme song is expected to represent Sri Lankan music and culture. Theme song will be released at least couple of months before ICC World Twenty20 begins.
Since, song of WT20 2012 is yet to be released officially; we are providing launch video of ICC T20 World Cup 2012 – Sri Lanka. The day, theme song is available, it will be available for download. It is expected that Sri Lankan Cricket Board and International Cricket Council will market the theme song through its broadcast partner ESPN-Star Cricket. On the other hand, Government of Sri Lanka is also exploring ways to increase its revenue by attracting maximum tourist and cricket fans from other countries for ICC WT20 2012.